Twitter Analytics & Business impact (The 140 Character thing)

Hopefully everyone who reads this blog would have a twitter account. Not a necessary evil, huh?

Have you ever wondered whats going on about you, your business, the technology you’re in the twitter world. Welcome to Twitter Analytics.  Though twitter API has given as much of exposure to understand these woes better.

Why should I worry about twitter when I have plenty of things to worry about my business:

a. You can find your customers talking about you bad and good which would like to know for dynamically align your business strategy

b. You can acquired customers, you will come to know about customer problems

c. You can predict the online presence and your brand value with the help of your followers and their growth

d. Its real-time and can be viral

e. Above all its gets you closer to the customer

In the following posts we will see more how we can do analytics on the tweets.